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Why the Salesforce Health Cloud is a Goldmine for Your Healthcare Business

December 27, 2016

 Did you know that 71% of millennials prefer using a mobile app to monitor their overall health condition, review health records and schedule doctor’s appointments? In addition, 63% of them prefer to share the data from wearable devices with their healthcare team.

Can your organization offer such services to this generation? If not, you’re missing out on a huge share of the market. This is why you should take a look at the Salesforce Health Cloud.

The Health Cloud – Welcome to the Future of Medicine

Both patients and healthcare providers agree that there has been a general decline in satisfaction when it comes to the healthcare industry. With all the advances in technology, it still takes way too long for hospitals and doctors to get on board. The absence of a centralized data-storage system and mobile applications, plus the need for data security are common problems in today’s modernized world.

Health CloudFor healthcare providers using Salesforce, a number of customized Sales and Service Cloud configurations were required to cover industry needs. The development of these custom solutions was both challenging and time-consuming. The Salesforce Health Cloud was designed to close this existing gap and unite all data in one place, making the healthcare industry even more patient-centered. Built on the Salesforce trusted platform, the new Health Cloud caters mostly to health insurance companies and clinics, providing them with clinical data mapped from EHR systems, medical devices, and wearables.

When it comes to a patient’s health, the tiniest detail can help diagnose an illness and prescribe an adequate care plan. To have the entirety of that patient’s EHR data (impairments, conditions, medications, allergies, etc.) gathered in a centralized “Patient Card” helps provide adequate and relevant treatment.

The Health Cloud “Today Page” is a prioritized task workflow. Each task contains a short note on the patient, up-to-date tasks progress, and due dates. Within this workflow, you can schedule appointments with patients via the Salesforce Chatter function.

The “Health Timeline” displays the chronological order of all patient visits, engagements and activities on a single dashboard.  

A “Care Plan” includes problems and goals along with specific tasks that need to be achieved during the recovery process. For example, a caregiver can create a list of problems and set tasks for specialists to monitor the patient’s condition, which is especially important for patients with chronic diseases.

Any visit or checkup involves the work of several specialists, both internal and external.  The “Collaboration and Activity Tab” represents a network of people related to the patient. Community users (not only patients or doctors but also family members) can log into Health Cloud and check appointment times, test results, doctor’s prescriptions and current treatments. Access to specific personal data is customized so medical ethics won’t be violated.

Other Health Cloud Benefits

Data Connection

Health Cloud is like a virtual sponge that absorbs information including electronic health records. The flexibility of Salesforce allows the gathering and analyzing of data from wearable tracking devices. When integrated with the Health Cloud, these gadgets are no longer just for monitoring the number of steps we take. Immediate access to blood pressure readings, glucose levels, and pulse readings help in monitoring overall health condition.

Personalized Communication

With Health Cloud, you can reach patients through any suitable means of communication – mobile, tablet, or desktop computer. With Salesforce Communities, caregivers can share necessary information, send messages and schedule appointment reminders. The patient themself can also use the system to reach their primary care physician or specialist.

Smart Care Decisions

The ability to store the data from any external system makes Health Cloud unbelievably powerful. A consolidated single patient record means a healthcare worker can see the whole patient story and choose the most suitable care plan. Constantly monitoring test results and communicating with patients on any device at any time gives caregivers an opportunity to make smarter care decisions.

In conclusion, if you really want your healthcare organization to be patient-focused, then you need to take a long hard look at the Salesforce Health Cloud. And we’ll help you do it!  Let us know if you have any questions regarding Health Cloud. We’ll be happy to answer them.

Image source: appexchange.salesforce.com
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